
BRAND NAME
DONTTELLMUM
DATE
August 2020
CAMPAIGN
Donttellmum giveaway
Donttellmum
There’s no need in telling a mum how to nurse her little ones. She just knows. To Anki, the world of child care products holds very few secrets. Once she discovered donttellmum, a solution to countless discomforts opened up. Donttellmum’s skin-oriented product line is a big relief for most common ailments a kid can run into. From bruises to eczema and chickenpox, suitable from sensitive baby to rowdy twelve-year old – rub away! And that’s exactly why Anki always has the first aid gel within hand’s reach, ready to cover the bumps of Beau, her youngest, who tends to be a bit clumsy from to time to time.
In collaboration with dontellmum, Anki personally tested, approved and gave away packages to mothers who seek products that are both super safe and friendly in use. It’s no surprise that they don’t leave the house without them anymore, and when it comes to the fathers: seeing is believing. Anki surely demonstrated the benefits in her caring style.

